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Reel AI: Erik Barmack’s biweekly article for The Ankler
Instagram’s 72-Hour AI Fail Exposes the Engagement Trap
Erik Barmack’s Reel AI Column from The Ankler
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Instagram’s 72-Hour AI Fail Exposes the Engagement Trap
As with Netflix and other streamers, the audience isn’t infinite. But attempts to hold attention are — and some will get ugly
The Hottest AI Video Startup Calls B.S. on the Movie-in-a-Prompt Fantasy (Copy)
Yes, the internet hates the new partnership, but the risks fall entirely on one side — and it’s not about jobs
The Hottest AI Video Startup Calls B.S. on the Movie-in-a-Prompt Fantasy
Luma’s COO on the $4 billion bet that the future belongs to Hollywood pros, advertisers and creative teams
Call My Agent: Hollywood’s Data Wants a Deal
New middlemen are breaking the standoff between studios and Big Tech — and bringing in millions for clients
Cannes Turns AI Into the Festival’s Most Awkward Conversation
Darren Aronofsky, Google DeepMind and AI-assisted films made the Croisette a showcase for both creative experimentation and industry unease
James Harden, Carmelo Anthony & the AI-Powered Hollywood Pivot
Forget star production companies. This company creates athlete IP faster than Hollywood can call ‘foul’
USC to NYU: AI’s Stealth Film School Takeover Has Begun
How Adobe, Google and Runway are funding adoption of their tools — even as guilds negotiate against them
Lionsgate's AI Chief Explains the Studio's New Tech Job
Kathleen Grace’s role shows how Hollywood is moving from experimental AI deals to internal governance, workflow testing and executive accountability
Grok, Kling, Runway: AI Video’s Future Has Hollywood on the Outside Looking In
Post-Sora, the space is fragmenting into separate ecosystems — and studios and streamers aren’t in any of them
YouTube Expands AI Content Labeling as Synthetic Media Surges
Platform updates introduced this month reflect growing pressure to distinguish between human-made and AI-generated video at scale
TikTok Tests AI Video Creation Tools for Brand Partnerships
New features aimed at advertisers show how generative video is being integrated directly into marketing workflows on social platforms
OpenAI Faces Renewed Pressure From News Publishers Over Training Data
A fresh wave of complaints in early April underscores how unresolved licensing questions continue to complicate OpenAI’s push into media and entertainment
Meta Expands AI Video Tools Across Instagram and Facebook
New features introduced by Meta this week signal a broader push to integrate generative content directly into Instagram and Facebook
Why OpenAI Needs ‘TBPN.’ Badly
Sam Altman now knows the next AI arms race isn’t about tech — it’s about narrative
TikTok Expands Generative Video Tools as Creator Ecosystem Evolves
New AI features are being tested across the TikTok platform, raising questions about how quickly synthetic content could scale globally
How Sora Played Hollywood On Its Way to Dying
It turns out entertainment was too small for OpenAI. The bigger game is still coming.
Val Kilmer and Immortal IP Stars: Private Equity’s Next Play
Hollywood’s answer to the music catalog boom may be here
YouTube Tightens AI Likeness Rules as Creator Pressure Builds
New policy updates expand protections around synthetic voice and face replication, signaling a shift toward structured enforcement rather than reactive takedowns
Why Did Ben Affleck Start an AI Company in Secret?
Hollywood stars issue stern warnings while quietly building startups behind the tech
OpenAI Moves Closer to Hollywood’s Gatekeepers
Early March conversations with agencies signal a shift from technology rollout to rights negotiations and talent representation